Experienced SEO Consultant in Melbourne
If the SEO plan doesn’t work – change the plan, not the goal!
It’s not an easy task finding the right way to grow your company online presence. In addition, you’ve heard so many things about SEO, but you aren’t sure how it works. You might have also attempted to launch an SEO plan, and found that it didn’t actually bring in any business. Please don’t despair – I understand, and I’m here to help.
I’m Henry, one of Melbourne’s experienced SEO consultants that provide SEO consulting services to integrate with your business digital marketing strategy. I’m based in vibrant Melbourne, which has given me both a business home and inspiration to serve all of my clients across Australia.
Digital marketing is a challenge that I love to take up and customise for each of my clients. You’ll see fantastic results thanks to my strategies that actually deliver, and my honest approach means you’ll never worry about what I might be hiding.
There’s more than one SEO consultant in Melbourne, but very few can give you what you really want.
Brands I’ve worked with
I’ve helped big name brands grow even bigger
I love SEO and know what I do!
Why I’m different from other SEO consultants
Skyrocket your rankings
Wondering how to boost your SEO rankings? I can get your website on page 1 of Google.
AI / LLM Visibility
Get your business recommended by AI tools like ChatGPT, Perplexity, and Google’s AI Overviews. I help you show up where search is heading.
Increase website traffic
Doubling your organic traffic overnight isn’t unheard of! Hire an SEO expert to fix your website.
Generate qualified leads
Getting more leads as you zoom to first page rankings. I will get you more sales!
A full range of SEO services
Some of the services I offer to my search marketing clients.
SEO: the process
Website and AI Visibility Audit
Identify how your website currently appears across both traditional search engines and AI tools like ChatGPT, Perplexity, and Google AI Overviews. I will uncover gaps and build a plan to improve your presence across all of them.
Competitor and AI Landscape Analysis
I analyse what your competitors are doing in both Google rankings and AI-generated responses. Understanding who AI tools are recommending today tells us exactly what we need to do to get you recommended instead.
Keyword and Topic Research
Beyond keywords, AI SEO requires topical authority. I research what your target audience is asking, how AI tools are answering those questions, and what content gaps you need to fill to become the go-to source.
On-Page and Entity Optimisation
I optimise your pages for both search engines and AI systems. This includes meta tags, headings, structured data, schema markup, and making your content clear and quotable so AI tools can confidently surface and cite you.
Off-Page Authority and Citation Building
AI tools learn who is credible by seeing who others reference. I build your authority through quality link acquisition, digital PR, and getting your name mentioned consistently across trusted third-party sources.
Reporting
You will receive clear reports covering both your Google rankings and your AI visibility progress. I track where you are appearing in AI-generated responses and how that is driving traffic and leads over time.
What is AI SEO
AI SEO expert in Melbourne
AI SEO, also known as Generative Engine Optimisation (GEO), is the practice of optimising your website and online presence so that AI-powered tools like Google’s AI Overviews, ChatGPT, Perplexity, and other large language models surface, cite, and recommend your business in their responses.
Traditional SEO focused on ranking in the ten blue links. AI SEO goes further. It is about becoming the answer AI systems give when your customers ask questions, whether or not they ever click through to a search results page.
AI SEO is built on top of strong traditional SEO, not instead of it. Technical performance, on-page optimisation, and quality backlinks remain essential. The difference is that AI SEO adds a layer of strategy focused specifically on how AI models discover, interpret, and surface your content.
What is a SEO freelancer
SEO freelancer in Melbourne
An SEO freelancer is an independent professional who specialises in Search Engine Optimisation (SEO). SEO is the practice of optimising websites to improve their visibility in search engine results pages (SERPs). SEO freelancers are experts in various SEO techniques, including keyword research, on-page optimisation, link building, and technical SEO. They work independently and often on a project-by-project basis, helping businesses and individuals improve their search engine rankings, increase organic (non-paid) traffic, and enhance their online visibility. SEO freelancers play a crucial role in helping websites rank higher in search engine results, which, in turn, can lead to more website visitors and potential customers.
What is Technical SEO
Technical SEO Services
Unlock your website’s full potential with our expert technical SEO services. From site speed optimisation and mobile responsiveness to structured data and crawlability, we ensure search engines can efficiently index and rank your site. Our technical audits identify hidden issues that may be holding back performance, while our tailored strategies improve Core Web Vitals, fix broken links, enhance internal linking, and optimise XML sitemaps. With strong foundations in place, your content and keyword strategy can deliver maximum impact. Partner with us for reliable technical SEO services that boost visibility, drive organic traffic, and deliver long-term growth.
What people say about Henry
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